ORGANIZATIONAL CULTURE - THE PATH TO A SUCCESSFUL CORPORATION

Authors

  • Strahinja Bogdanović Union University – Nikola Tesla, Faculty of Engineering Management Author

DOI:

https://doi.org/10.59864/Oditor42402SB

Keywords:

organizational culture, Organizational Culture Assessment Instrument (OCAI), bank

Abstract

The essence of every successful business organization is reflected in a good organizational culture, particularly for organizations that operate through a network of branches and subsidiaries. The modern business environment is characterized by dynamism and uncertainty, making organizational culture one of the ways to develop and strengthen the uniqueness of successful operations. Through norms, customs, and an ingrained value system, an organization shapes the thinking and collaboration of its employees. This paper presents an analysis of the organizational culture of a bank branch, utilizing the Organizational Culture Assessment Instrument (OCAI) model for this purpose. Its mission is to provide an overview of the existing and preferred type of organizational culture. The goal is to identify and analyze the characteristics of the organizational culture within the bank's branch using the OCAI model and highlight elements that require further consideration or potential corrective measures.

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Published

2024-09-07

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Section

Articles

How to Cite

Bogdanović, S. (2024). ORGANIZATIONAL CULTURE - THE PATH TO A SUCCESSFUL CORPORATION. Oditor, 10(2), 115-147. https://doi.org/10.59864/Oditor42402SB

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